Service

The RKG Analysts who handle your account are more than friendly liaisons. The people you speak with will be the ones doing the actual work. All RKG Analysts complete rigorous training in online marketing. They’re power Excel users. And they’re trained in advanced SQL to navigate our data warehouse. This staffing approach provides you with more insight, increased nimbleness, greater accountability — and better results.

Our analysts are equipped to answer tough questions about your campaigns, proactively manage your account based on your business goals, and dig deep to uncover anomalous data trends. We strive to provide you with the best client service experience in the industry by focusing on your business needs and continually providing superior results.

Technology

We believe that you can’t be the leader in the space without the right technology. RKG’s proprietary systems are efficient, flexible and hugely scalable. We built our technology in-house and our development is focused on maximizing analyst efficiency and thus, providing our clients with routinely outstanding returns.

We’re consistently improving our proprietary technology and systems. RKG incorporates our thought leadership into system updates – always taking advantage of the latest technologies and defining what best –of-breed of online marketing platforms must accomplish.

Our statistical and analytical tools were built off our founder’s PhD research at MIT, and we continue to hone our algorithms with our in-house team and via collaborations with statisticians from Santa Clara University, Yale University, and the University of Virginia.