Online Marketing Strategies for Travel 2013

RKG’s VP of Marketing, Ryan Gibson, will be part of a panel on June 4th titled “The Future of Social Media: Proactively Prepare For the Next Evolution” at the EyeForTravel Online Marketing Strategies for Travel event happening in Miami, FL at the Ritz Carlton Coconut Grove Hotel. The panel will be after the lunch break on Day One in the Social Media Track.

The Future of Social Media: Proactively Prepare For the Next Evolution
With over 70% of Americans now using social media to make purchasing decisions, social is now an integrated part of your marketing armory. But what does the future hold?

  • Hear expert insights on how social will continue to transform how travel brands can drive more meaningful and profitable bonds with their customers
  • Deep-dive into cutting edge customer social trends and behaviors
  • Going further than the fan-base, understand how to use interactions to encourage conversions and deliver ROI by deciding what role SM should play in your online marketing mix
  • Learn what Facebook Graph Search really means for your business and how use it to divine your consumers’ intent – and take the advantages that gives you
  • What other new social sites, tools and features are around the corner?