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Seo

Best First Link For Beginner SEO

Here’s my new favorite response to the friends-and-family question, “so, how do I get my website to show up higher on Google?”

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SearchWiki For Adwords

Yesterday Google announced SearchWiki, allowing Google users to customize their search results.

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Find And Fix Your Inbound 404s

Allowing inbound links to fail on nonexistent pages is a marketing crime.

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Client Summit Success!

A big public “Thank You!” to all our clients who made our Client Summit a smashing success!

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Harry Joiner: How To Hire Top-Notch Online Marketing Talent

Harry Joiner shares his insights on hiring top-notch online talent, and how he uses online marketing techniques himself to grow his recruiting practice.

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Google’s Ad Preview Tool Gotchas You Should Know

Google’s Ad Preview Tool (APT) provides you more information about your search campaigns than you’d have otherwise. But some advertisers mistakenly believe APT reveals more than it actually does.

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Addictomatic: Inhale the Web

Like glancing at page one headlines of the newspaper, Addictomatic gives a one page summary for your specific search term, right now, across 18 leading sites.

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Google Accidentally Reveals Internal SEO/SEM Metrics on Public Search Results

Interesting news items from SEL, TechCrunch, and SearchEngineJournal: screenshots of internal Google pricing metrics slipping out onto public SERPs. Stale news, perhaps fake, but interesting!

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Jellyfish Ramblings

More thoughts on Microsoft Jellyfish CashBack.

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Forrester’s Carrie Johnson: Search Is.

Forrester’s Carrie Johnson speaking on the idea, “Search Is.”

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45 Web Marketing Ideas For Online Retailers (Video)

I recorded my NEMOA presentation and posted video.

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Should You Sculpt Your Google PageRank Via Internal “No Follow” Links?

Pagerank sculpting: something SEO-savvy retailers might want to consider.

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SEO / SEM Powertool: RKG Duck

Yesterday on SearchEngineLand we announced the opensourcing of RKG Duck, a powerful tool which lets you run filters on the Windows clipboard.

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14 Hot Ideas in Free and Paid Search For 2008

From this month’s Catalog Success, fourteen important ideas for paid and natural search going into 2008.

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On Changing All Your URLs

Chris Alan from Expedia discusses SEO at AMA Seattle.

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“Oh, I Get Dugg With A Little Help From My Friends…”

On the social media sites it isn’t just what you know, but who you know.

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Misplacing A Paper Bag Filled With $125K in Hundred Dollar Bills

My interview with FreshAddress’s Bill Kaplan got picked up by Stumbleupon (the poker angle, no doubt); visits spike seven-fold.

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Excellent 404 Handling

Five interesting resources on setting up top-notch 404 “Page Not Found” pages.

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Well-Earned Congratulations To All Our IR 500 Clients

Congrats to all our clients who made the 2007 IR 500 list.

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Mashable’s 400+ Tools for Photographers, Videobloggers, Podcasters & Musicians

From Mashable, an encyclopedic list of online resources for images, video, and sound. Excellent quality content, and highly effective linkbait.

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Larry Page, Strong AI, and My Leaking Shower

My shower sprung a leak. Google hands me a scarily perfect search result. AI is just very large scale computation, Larry Page predicts.

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Interview: Mercado’s Kevin Lindsay On Product Data Optimization

Robust on-site search is an essential component of a successful retail website. Site search apps, however, depend on good SKU-level attribute data. Mercado’s Kevin Lindsay discusses data quality and “searchandising.”

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Scaling The Google PageRank Mountain

The May 8th Search Illustrated post over at SEL presents PageRank as a mighty mountain. While the visual metaphor is inexact, it does give a good sense of the non-linear nature of PageRank.

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Water Balloon Stunt + Digg Homepage = 33,000 visits in 24 hours

For fun, we wanted to see if we could get a page dugg for Father’s Day.

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And One Social Bookmarking Site To Rule Them All

OnlyWire saves links to multiple bookmarking sites in one click.

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Recent Comments

  • Mark Ballard: Cory, I don’t see this as an SEO v. PPC issue. The core of my argument is that CTRs are lower primarily due to misleading...
  • Cory Grassell: What are your thoughts on stats that suggest consumers are more apt to click on organic search results than PPC results? As a...
  • George Michie: Kevin, Marc, thanks for your comments. Help is coming, but not the solution. There are a number of instances when the CTR on the...
  • Marc Adelman: George, You have been an advocate of “the advanced control option” for years now. Depressing right YEARS! Eh…listen...
  • Kevin Hill: Is what they really need is a fourth match type. Here’s google’s help documentation on broad match: This is the default...
  • Kevin Micalizzi, Dimdim Web Conferencing: Jim (& George)- We still offer a free version of Dimdim. Just click Sign Up Now at the top of the...
  • Tomas: indeed, i can’t talk about it either… :)
  • Philip Price: Thank you for the RegHack, it worked for me, tho at first when i made the reg file with the information i copied from above i also...
  • George Michie: Sorry Jim, this post was written in 2007. Apparently some of those products are gone.
  • Jim: Hey, I checked two products like dimdim and cutepdf but none is free. What are you talking about free and open source?
  • George Michie: If they keep hearing the same message, and seeing evidence in the data to back it up, something will have to give. There is hope on...
  • Tomas: I’ve been having the same argument with Google for months now and in the end there does seem to be a feature in the algorithm that...
  • George Michie: Doesn’t have to be, it can be intra-adgroup as well.
  • Josh: George – I take it you’re referencing a scenario where your exact-match keywords are not listed as negative exact match keywords...
  • George Michie: Melissa, you’re right, it’s always happened to varying degrees, particularly since the advent of extended broad match....

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