Rants
Yes, I’m Human. No, I Can’t Decode YouTube Captchas.
| Title: | Yes, I’m Human. No, I Can’t Decode YouTube Captchas. |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/09/15/illegible-captchas/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- September 15, 2008
- 3 comments
Today’s pet peeve: illegible captchas.
read more...Yegge: If It’s Something You Want, Then You Already Know What The Requirements Are
| Title: | Yegge: If It’s Something You Want, Then You Already Know What The Requirements Are |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/08/15/yegge/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- August 15, 2008
- 0 comments
if a company needs research to determine what customers want, then the company is probably too far from the customer, and the software or product or service they produce will likely miss the mark.
read more...Google Declares Bankruptcy!
| Title: | Google Declares Bankruptcy! |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/08/12/google-bankrupt/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- August 12, 2008
- 14 comments
You heard it here first!
read more...AdSense: Crossing To The Dark Side
| Title: | AdSense: Crossing To The Dark Side |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/08/11/adsense-crossing-to-the-dark-side/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- August 11, 2008
- 2 comments
After years of content-bashing, a sudden twinge of guilt: was it hypocritical to criticize AdSense without testing the publishing side?
read more...Why Is The USPS Mailing Beer Coasters To Help The Environment?
| Title: | Why Is The USPS Mailing Beer Coasters To Help The Environment? |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/05/27/usps-beer-coasters/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 27, 2008
- 3 comments
USPS direct mail usually leaves me befuddled, and the environmailist [sic] mailing doesn’t disappoint.
read more...Where is YOUR data? In SEM the answer matters.
| Title: | Where is YOUR data? In SEM the answer matters. |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/04/16/sem-data/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- April 16, 2008
- 4 comments
Sometimes, we take technology for granted. That can be perilous in the search game.
read more...Affiliates: 6 Ways to Catch a Thief
| Title: | Affiliates: 6 Ways to Catch a Thief |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/04/14/affiliate-theft/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- April 14, 2008
- 7 comments
Are your affiliates thieves robbing you blind, or a valuable network of allies driving sales? Here are six ways to sniff out the truth.
read more...Google To Vegetarians: Eat The Damn Hamburger
| Title: | Google To Vegetarians: Eat The Damn Hamburger |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/03/15/google-hamburger/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- March 15, 2008
- 5 comments
Google, serving competitive ads against “Search Within The Site” results is greedy and wrong.
read more...Quack, Quack: Made-For-AdSense Spam
| Title: | Quack, Quack: Made-For-AdSense Spam |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/01/25/mfa-duck/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- January 25, 2008
- 4 comments
Our hapless Duck picks 2000+ MFA spam pages in 48 hours.
read more...RegHack To Stop Windows From Opening Folders In New Windows
| Title: | RegHack To Stop Windows From Opening Folders In New Windows |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/01/13/reghack-to-stop-windows-from-opening-folders-in-new-windows/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- January 13, 2008
- 4 comments
Something broke on my computer and Windows insisted on opening all folders in new windows. Hebert Jeremy’s registry hack finally solved this.
read more...Blog PR Done Poorly
| Title: | Blog PR Done Poorly |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/09/29/firebrand/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- September 29, 2007
- 4 comments
PR is about relationships and tone, not spam.
read more...SEM Agencies In Crisis? Good!
| Title: | SEM Agencies In Crisis? Good! |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/09/18/sem-agencies-in-crisis-good/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- September 18, 2007
- 13 comments
David Pasternack of Did-It argues that the reason 80% of companies are dissatisfied with their SEMs is that good service can’t be had without huge management fees. We say he’s wrong.
read more...Brand PPC: a Waste of Money?!?
| Title: | Brand PPC: a Waste of Money?!? |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/08/23/brand-ppc-a-waste-of-money/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- August 23, 2007
- 19 comments
MSN and Atlas released a study suggesting that half of search budgets are wasted on brand search…whose campaigns are these guys looking at?!?
read more...Darden’s Phil Pfeifer Turns The Long Tail On Its Head
| Title: | Darden’s Phil Pfeifer Turns The Long Tail On Its Head |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/07/17/turning-long-tail-on-its-head/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- July 17, 2007
- 0 comments
My beef is not so much about the Long Tail concept as it is with the name.
read more...Rant: Getting Your Resume Read, Or Why Office 2007 Is Not Your Friend
| Title: | Rant: Getting Your Resume Read, Or Why Office 2007 Is Not Your Friend |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/06/16/getting-your-resume-read-or-why-office-2007-is-not-your-friend/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- June 16, 2007
- 2 comments
As with any marketing message, you win when you make life easier for your prospect.
read more...Rant: Bad Captchas
| Title: | Rant: Bad Captchas |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/11/rant-bad-captchas/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 11, 2007
- 1 comment
Hate bad captchas, hate ‘em! Yes, let’s defeat the ‘bots, but please, consider the usability implications.
read more...Bad SEM Agencies: Theft, Incompetence, Sloth, Ignorance, Shallowness, and Greed
| Title: | Bad SEM Agencies: Theft, Incompetence, Sloth, Ignorance, Shallowness, and Greed |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/08/bad-sem-agencies-theft-incompetence-sloth-ignorance-shallowness-and-greed/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 8, 2007
- 1 comment
When some big players in your space are incompetent and/or unethical, it makes all of us look bad and damages the industry as a whole.
read more...Rant: Keep Users On Your Domain
| Title: | Rant: Keep Users On Your Domain |
| URL: | http://www.rimmkaufman.com/rkgblog/2006/12/28/rant-keep-users-on-your-domain/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- December 28, 2006
- 5 comments
We live in the age of phishing. Use DNS to keep visitors seeing your domain whenever possible. Flipping them over to strange URLs creates fear and doubt.
read more...Rant: Amazon’s Poor Site Search
| Title: | Rant: Amazon’s Poor Site Search |
| URL: | http://www.rimmkaufman.com/rkgblog/2006/12/26/rant-amazons-poor-site-search/ |
| Printed: | March 18, 2010 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- December 26, 2006
- 0 comments
User testing shows search is the most important navigation path for online shoppers. Poor site search is inexcusable in 2006. So why is search so poor at Amazon? They own A9, for goodness sakes!
read more...