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Miscellany

Yes, I’m Human. No, I Can’t Decode YouTube Captchas.

Today’s pet peeve: illegible captchas.

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PPC Musings Via NPR: Chrome, UAL Bankruptcy, and the Freddie/Fannie Bailout

Driving in this morning, three stories on NPR caught my ear as having a paid search angle.

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Google Squashing Sarah Palin Ads?

As a citizen, I’m pleased to see the Palin paid results free of crass commercialism, partisan attacks, and sleazy picture sites. But I wonder: why are those ads not there today?

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Zappos Sells Computers

Zappos has expanded beyond shoes.

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Tame Your Inbox And Increase Your Productivity

Merlin Mann at Google on managing email overload.

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Great HR Phone Screen Question: What Skills In A Team Member Would Best Complement The Candidate?

Asking about what would complement someone best — what a nice and effective way to discuss someone’s less strong areas.

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Happy July 4th

Softball, mysql, and Bush.

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“Yang” Befuddled By Google’s Lack Of Transparency

“But one thing that struck me is that I just found out today that the way AdSense works is we don’t actually know how much of a cut we’re getting. We just take their ads and run them on our site and they send us a check at the end of the month, and we trust them to give us a fair amount of whatever they were paid, though there’s no actual way to determine what a fair amount might be.” – FJY

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Forrester’s Carrie Johnson: Search Is.

Forrester’s Carrie Johnson speaking on the idea, “Search Is.”

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45 Web Marketing Ideas For Online Retailers (Video)

I recorded my NEMOA presentation and posted video.

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Ray Kurzweil on NPR Discussing Technological Evolution

Because we use our tools to build ever better tools, our technological prowess is increasing exponentially fast.

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How Not To Use Pay-Per-Click To Find A Job

This was a new one for me: a job seeker running AdWords against a brand name to try get an interview. Ack!

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Internal Blogs: Less Email, Blogging Training Wheels, Link-sharing, BizCulture

We run an internal blog where all employees can post, and it is working well for us.

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Free alternatives to Webex, Camtasia, etc

Interesting free and/or open source alternatives for handling online meetings, videos, screenshots, and files.

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Simple. Words. Sell.

Seth Godin points to research by Steven Johnson comparing book sales success to book language complexity.

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World Modeling via PhotoSynth

Back from TED in March: Blaise Aguera y Arcas’ PhotoSynth demo. Stunning technology from Microsoft Live Labs for building 3D models of the world from collections of regular snapshots.

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Spam, or Mensa quiz?

Spam is so gosh darn obtuse these days.

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Explore MarketMotive Free For One Month ($299 value)

MarketMotive just came out of beta, and they’ve provided me some guest passes for a free month, each a $299 value. Drop a note if you’d like one.

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Google’s Rate Card

DMA Chicago, a dynamic mix of the old and the new.

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Detroit Light Tunnel

Off topic: the light tunnel at the Detroit airport just makes me grin.

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Market Motive

MarketMotive is an educational site focusing on web marketing. I’m looking forward to participating as their pay-per-click expert.

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Everyone knows it is important but few actually do it

When was the last time you backed up the computer(s) on which you depend?

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Mens Et Manus: How To Fold The MIT Logo In Origami In Three Easy Steps

Incredible paper folding video from MIT.

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Shop.org asks Senate To Make Internet Tax Moratorium Permanent

Shop.org increases its lobbying efforts, starting with web taxation.

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Tip: Jott For Conference Reminders

A small efficiency idea: use Jott to capture notes after conference conversations.

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Recent Comments

  • Mark Ballard: Cory, I don’t see this as an SEO v. PPC issue. The core of my argument is that CTRs are lower primarily due to misleading...
  • Cory Grassell: What are your thoughts on stats that suggest consumers are more apt to click on organic search results than PPC results? As a...
  • George Michie: Kevin, Marc, thanks for your comments. Help is coming, but not the solution. There are a number of instances when the CTR on the...
  • Marc Adelman: George, You have been an advocate of “the advanced control option” for years now. Depressing right YEARS! Eh…listen...
  • Kevin Hill: Is what they really need is a fourth match type. Here’s google’s help documentation on broad match: This is the default...
  • Kevin Micalizzi, Dimdim Web Conferencing: Jim (& George)- We still offer a free version of Dimdim. Just click Sign Up Now at the top of the...
  • Tomas: indeed, i can’t talk about it either… :)
  • Philip Price: Thank you for the RegHack, it worked for me, tho at first when i made the reg file with the information i copied from above i also...
  • George Michie: Sorry Jim, this post was written in 2007. Apparently some of those products are gone.
  • Jim: Hey, I checked two products like dimdim and cutepdf but none is free. What are you talking about free and open source?
  • George Michie: If they keep hearing the same message, and seeing evidence in the data to back it up, something will have to give. There is hope on...
  • Tomas: I’ve been having the same argument with Google for months now and in the end there does seem to be a feature in the algorithm that...
  • George Michie: Doesn’t have to be, it can be intra-adgroup as well.
  • Josh: George – I take it you’re referencing a scenario where your exact-match keywords are not listed as negative exact match keywords...
  • George Michie: Melissa, you’re right, it’s always happened to varying degrees, particularly since the advent of extended broad match....

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