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Tag Archive: Larry Becker

RKG Leads 3 Sessions at ACCM 2008 (and 25% discount)

We’re leading 3 sessions at the 2008 ACCM Conference in Orlando, May 19-22. The DMA has generously provided a 25% speaker discount for us to share.

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How Google’s OpenSocial Can Help Your E-commerce Site’s Design

Whether your next release is a nifty widget or a workmanlike Holiday Gifts page you’ll probably want to take a look at Google’s Best Practices for Social Design.

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Online Merchandising Trends and Techniques: Session Recap from Online Market World

It was great to share ideas with the smart interesting folks on the OMW online merchandising panel in San Francisco last week. I’ve jotted down a few highlights from the session.

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Welcome Steve, and Congrats Larry

Steve Bosley joins RKG as our new VP Marketing, and Larry Becker transitions to VP, Web Effectiveness.

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DMA’s ACCM Conference, May 21-23, Boston

Week after next, several of us here will be up in Boston for the catalog show. Give a shout if you’d like to meet up, or if you need an exhibit hall pass.

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Web 2.0 Video: Web 1.0 and Text

All good movies stand up to repeat viewings. Here are some thoughts after another look at Michael Wesch’s video on Web 2.0.

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Larry Becker: Effective Websites Seminar, DMA, February 20

I’ll be giving a DMA Virtual Seminar on increasing site usability and conversion on Tuesday February 20, at 1 PM EST.

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DMA Annual in San Fran: Effective Websites, Effective PPC

RKG speaking and meeting at DMA Annual

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About This Blog

We’re folks from the Rimm-Kaufman Group, a search marketing agency located in Charlottesville, Virginia. We started this blog to share our ideas about online marketing. We hope this blog helps clients, prospects, and potential employees get a better sense of our perspective and values.

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  • Rachel Harper: Dear Mr. Ullman, I worked for JCpenney for almost 18 years. In the past servely months they deceied to change my job disription....
  • Harry Joiner: GREAT question. Very thought provoking. I shall steal this.
  • IM: The presentation is just amazing!
  • Alan Rimm-Kaufman: Thanks for the thoughtful comment, Mark. Do feel free to drop off some of those free video soda machines at our offices any time...
  • Pay Per Click Journal: Honestly we never thought that social networking ads really worked - that is until we saw recent data. We are surprised but...
  • Mark Pilipczuk: Excellent article and definitely worth the time to read. A few other tidbits caught my eye: * There are 150 people working on...
  • Jeff Cornejo: Maybe the business is not in the social network, but in the services that spring up around the social network...which get acquired....
  • Tad Miller: Larry, I blogged about this a few weeks ago and the press I found from E-commerce people all seemed to indicate that the gas prices...
  • Matthew: Why not use Joomla? I mean its a CMS... Wordpress really isnt its more for blogging and even Joomla can do that.
  • Truck Accessories: I sincerely hope that not too much marketing effort goes into playing on the fears surrounding this energy crisis. Not only is...
  • mike: I work for a small software company in Colorado and we're going the solar route after hearing about Google. It's a fantastic idea and I'm...
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  • Mark Pilipczuk: "Befuddled" is too kind. This is rubbish, and coming from a very skilled DR-focused company, it's incredibly disappointing and a...
  • George Michie: Mike, thanks so much for your insightful comments! Gayle, you're right there are more types than these. The spotlight I wanted to...
  • Gayle Dallaston: There are many more types of affiliates than the three you mention - although unfortunately they may be the most common of the...

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