RKG Logo 434-978-4300

Diane Rinaldo

Interview: Yahoo’s Diane Rinaldo on Panama and Multichannel

Title: Interview: Yahoo’s Diane Rinaldo on Panama and Multichannel
URL: http://www.rimmkaufman.com/rkgblog/2007/01/10/interview-yahoos-diane-rinaldo-on-panama-future-directions-and-multichannel/
Printed: March 18, 2010
Source: The Rimm-Kaufman Group Blog, info@rimmkaufman.com

Diane Rinaldo, Yahoo Search Marketing’s Senior Director for Retail, describes the Panama launch and describes upcoming improvements including targeting, new ad formats, and new distribution options. Diane also offers advice for multichannel marketers.

read more...

Shop.org Session: Brett Goffin of Google, Diane Rinaldo of Yahoo, and Jason Dailey of Microsoft

Title: Shop.org Session: Brett Goffin of Google, Diane Rinaldo of Yahoo, and Jason Dailey of Microsoft
URL: http://www.rimmkaufman.com/rkgblog/2006/10/13/shoporg-session-brett-goffin-of-google-diane-rinaldo-of-yahoo-and-jason-dailey-of-microsoft/
Printed: March 18, 2010
Source: The Rimm-Kaufman Group Blog, info@rimmkaufman.com

Highlights from the Google/Yahoo/Microsoft panel at Shop.org Annual, NYC, Wednesday, October 11, 2006. Brett Goffin, Google.
Diane Rinaldo, Yahoo.
Jason Dailey, Microsoft.

read more...

Email Updates

Categories

Recent Comments

  • George Michie: Kevin, Marc, thanks for your comments. Help is coming, but not the solution. There are a number of instances when the CTR on the...
  • Marc Adelman: George, You have been an advocate of “the advanced control option” for years now. Depressing right YEARS! Eh…listen...
  • Kevin Hill: Is what they really need is a fourth match type. Here’s google’s help documentation on broad match: This is the default...
  • Kevin Micalizzi, Dimdim Web Conferencing: Jim (& George)- We still offer a free version of Dimdim. Just click Sign Up Now at the top of the...
  • Tomas: indeed, i can’t talk about it either… :)
  • Philip Price: Thank you for the RegHack, it worked for me, tho at first when i made the reg file with the information i copied from above i also...
  • George Michie: Sorry Jim, this post was written in 2007. Apparently some of those products are gone.
  • Jim: Hey, I checked two products like dimdim and cutepdf but none is free. What are you talking about free and open source?
  • George Michie: If they keep hearing the same message, and seeing evidence in the data to back it up, something will have to give. There is hope on...
  • Tomas: I’ve been having the same argument with Google for months now and in the end there does seem to be a feature in the algorithm that...
  • George Michie: Doesn’t have to be, it can be intra-adgroup as well.
  • Josh: George – I take it you’re referencing a scenario where your exact-match keywords are not listed as negative exact match keywords...
  • George Michie: Melissa, you’re right, it’s always happened to varying degrees, particularly since the advent of extended broad match....
  • Mel66: I don’t think this is a bug. It’s been happening for years. It *is* impossible to manage, and I can’t help but wonder if...
  • George Michie: Thanks Matt, Sometimes humor serves a purpose.

Blog Stats

  • Posts: 948
  • Words: 451,089
  • Comments: 2,874

Administration