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Tag Archive: Alan Rimm Kaufman

AMA Hot Topic Search Marketing: Back By Popular Demand, But Going Fast

Following the huge success of the first three stops on the AMA’s Hot Topics In Search Marketing cross-country barnstorm, the AMA’s extended the tour to three more cities: Seattle on Sept 10, Boston on Sept 28, and Chicago on November 2nd.

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Online Marketing Exec Ed Course at UVA’s Darden Biz School

I’m helping organize an open enrollment executive education course on online marketing at UVA’s Darden School this fall. Come learn about online marketing from the people, companies, and academics shaping tomorrow’s web.

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About This Blog

We’re folks from the Rimm-Kaufman Group, a search marketing agency located in Charlottesville, Virginia. We started this blog to share our ideas about online marketing. We hope this blog helps clients, prospects, and potential employees get a better sense of our perspective and values.

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  • George Michie: Thank you for your insights, Mark! It's good to get different perspectives.
  • Mark Pilipczuk: Thanks for taking the time to look into my model and commenting back, George. I re-checked my model to make sure there were no...
  • SYP: I am honored to be mentioned in such esteemed company. Thank you. Virtual single malts all around. :) --So Young.
  • Web Design Zoo: Thanks for that. Already had Dan Cederholm's book, may use my amazon vouchers and get a few of these titles.
  • George Michie: Interesting idea, Mark, but I'm not sure I agree with your analysis. I thought of this the following way. Let's say the AOV is $100...
  • Martin Botťánek: Very interesting and well written article. Thanks. Actually, I believe almost everyone in marketing understands that spending...
  • Mark Pilipczuk: Very useful. I hope folks take the time to read and understand this. I played around with the numbers on my own because I asked...
  • George Michie: Hi Ankur, We think these are important questions, but we don't think the answer is the same for every company. Not every company...
  • Ankur Mody: Hi Alan, This is like advanced PPC from a statistician point of view. I feel you are posing a question and answering at the same time...
  • Capitol Hill Condo: This is some very interesting information about how real estate will be advertised on google.
  • Mark Pilipczuk: The inability for a lot of companies to hire within 120 days for senior level positions is a problem that, like Harry, I find far...
  • Simonbike: I love your blog...really. Did you already hear about water on mars? :)
  • John: Like I expected Google has lost money due to the recent 'slap' of 1th April. Hopefully they learned from this that there is a good...
  • j: thank u so much! i think this saved me from the recurring orders that proactiv kept sending me. i even called them to cancel and it wasn't...
  • James: 13. Tom, February 22, 2008: When I do row B, it gives an “The formula contains unrecognized text”… And so when I paste the values,...

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