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Adsense

“Yang” Befuddled By Google’s Lack Of Transparency

“But one thing that struck me is that I just found out today that the way AdSense works is we don’t actually know how much of a cut we’re getting. We just take their ads and run them on our site and they send us a check at the end of the month, and we trust them to give us a fair amount of whatever they were paid, though there’s no actual way to determine what a fair amount might be.” – FJY

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Domain Kiting, Domain Tasting, Domain Front-Running: Blech!

Great intro article on domaining by Jeremy Kirk over at Network World.

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NYTimes.com Ends Premium Content, Says Links are OK

While The Times may be a bit late to acknowledge the full effect of search engines, blogs and social media on their business model, they’re happy to ask their readers to help them catch up.

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Larry Page, Strong AI, and My Leaking Shower

My shower sprung a leak. Google hands me a scarily perfect search result. AI is just very large scale computation, Larry Page predicts.

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Pay-Per-Action Adwords For Adsense Network

Google releases pay-per-action beta for content network.

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John Chow: Interesting Ramblings of a Dot Com Mogul

When I encountered John Chow’s blog last year, I first found his writing annoying. But over time his blog grew on me, and I’ve found John’s advice on generating links and traffic to be solid.

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12 tips for winning at paid search in 2007

Here are 12 tips for winning at paid search in 2007.

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Google Commerce Beta

Google Commerce Ads allows bulk creation of product-based ads across the Adsense network. The beta will run the last few weeks of February.

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Google Newsprint

Google and 50 newspapers nationwide to announce a test program running auction-based newpaper ads.

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Recent Comments

  • Mark Ballard: Cory, I don’t see this as an SEO v. PPC issue. The core of my argument is that CTRs are lower primarily due to misleading...
  • Cory Grassell: What are your thoughts on stats that suggest consumers are more apt to click on organic search results than PPC results? As a...
  • George Michie: Kevin, Marc, thanks for your comments. Help is coming, but not the solution. There are a number of instances when the CTR on the...
  • Marc Adelman: George, You have been an advocate of “the advanced control option” for years now. Depressing right YEARS! Eh…listen...
  • Kevin Hill: Is what they really need is a fourth match type. Here’s google’s help documentation on broad match: This is the default...
  • Kevin Micalizzi, Dimdim Web Conferencing: Jim (& George)- We still offer a free version of Dimdim. Just click Sign Up Now at the top of the...
  • Tomas: indeed, i can’t talk about it either… :)
  • Philip Price: Thank you for the RegHack, it worked for me, tho at first when i made the reg file with the information i copied from above i also...
  • George Michie: Sorry Jim, this post was written in 2007. Apparently some of those products are gone.
  • Jim: Hey, I checked two products like dimdim and cutepdf but none is free. What are you talking about free and open source?
  • George Michie: If they keep hearing the same message, and seeing evidence in the data to back it up, something will have to give. There is hope on...
  • Tomas: I’ve been having the same argument with Google for months now and in the end there does seem to be a feature in the algorithm that...
  • George Michie: Doesn’t have to be, it can be intra-adgroup as well.
  • Josh: George – I take it you’re referencing a scenario where your exact-match keywords are not listed as negative exact match keywords...
  • George Michie: Melissa, you’re right, it’s always happened to varying degrees, particularly since the advent of extended broad match....

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