RKG Logo 434-978-4300

Accm

RKG Leads 3 Sessions at ACCM 2008 (and 25% discount)

Title: RKG Leads 3 Sessions at ACCM 2008 (and 25% discount)
URL: http://www.rimmkaufman.com/rkgblog/2008/02/20/rkg-accm-2008/
Printed: March 15, 2010
Source: The Rimm-Kaufman Group Blog, info@rimmkaufman.com

We’re leading 3 sessions at the 2008 ACCM Conference in Orlando, May 19-22. The DMA has generously provided a 25% speaker discount for us to share.

read more...

ACCM: Winning @ B2B Search, CDW

Title: ACCM: Winning @ B2B Search, CDW
URL: http://www.rimmkaufman.com/rkgblog/2007/05/23/b2b-search/
Printed: March 15, 2010
Source: The Rimm-Kaufman Group Blog, info@rimmkaufman.com

I had the honor of presenting with CDW’s Anne Vargo this morning at ACCM in Boston.

read more...

Simon Nynens: I don’t want to hear the bell ring.

Title: Simon Nynens: I don’t want to hear the bell ring.
URL: http://www.rimmkaufman.com/rkgblog/2007/05/22/simon-nynens/
Printed: March 15, 2010
Source: The Rimm-Kaufman Group Blog, info@rimmkaufman.com

Simon Nynens, CEO of Wayside Technology, speaking about service and execution at ACCM.

read more...

DMA’s ACCM Conference, May 21-23, Boston

Title: DMA’s ACCM Conference, May 21-23, Boston
URL: http://www.rimmkaufman.com/rkgblog/2007/05/11/accm07/
Printed: March 15, 2010
Source: The Rimm-Kaufman Group Blog, info@rimmkaufman.com

Week after next, several of us here will be up in Boston for the catalog show. Give a shout if you’d like to meet up, or if you need an exhibit hall pass.

read more...

Email Updates

Categories

Recent Comments

  • Kathleen Raines: In my letter I did put the wrong month. I said April it should have been May.
  • Kathleen Raines: CEO Mike Ullman III, On January 26, 2010 I order a sofa, love seat and chair. I was told it would take 6-8 weeks since it was a...
  • Lance: George - Thanks so much for the interview and the kind words. Jake - We have seen the gains from our tests hold up. But I am sensitive to...
  • Andrew@BloggingGuide: I liked what he said: our approach is to never be satisfied, and always seek incremental improvement. This is absolutely true...
  • Jake Minturn: Great interview! One thing I am curious about, and I’d love to get Lance’s take on this, is if these boosts in conversion...
  • Bob: Would your call center stop answering sales calls because they’ve reached their budgeted labor for the month? This is considered...
  • David: Great post George, nice to see technology story telling alive. Kept me gripped and v interesting.
  • Rex Dixon: @George - That is too bad to hear. I don’t believe we have any PPC test results on our site currently.
  • George Michie: Ken, You’re absolutely right if the CR difference between A and B is small (2 or 3%) the odds of A running the table...
  • Ken Truman: Shay - I definitely think the same logic applies to day of week analysis. George - That’s an extremely interesting way of...
  • George Michie: Hi Laurence, We think folks spend far too much time worrying about mythical penalties. The account QS is dominated by the QS on your...
  • Laurence: Hi George, Thank you for the enlightening post. You’ve sold me on how important the long tail is so over the past few weeks...
  • Billy Wolt: take-away: Make sure you are bidding on your brand, broad topic, and specific model keywords :)
  • George Michie: Thanks for the kind words Lance and Bryan. Andy, I feel your pain. I meant to include a section on why site exclusions didn’t...
  • Algernon: Yay for yahoo! Just in time for them to shut it all down and hand the keys to Microsoft. Sorry, as an advertiser who got hammered for...

Blog Stats

  • Posts: 947
  • Words: 450,092
  • Comments: 2,846

Administration