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Category Archive: RKG

Happy July 4th

Softball, mysql, and Bush.

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New Video: Save Time On Your PPC Projects Using RKGDuck

Here’s a new RKGDuck video showing how in a couple minutes you can write a powerful filter to assist with cleaning up keyword lists.

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YAPC 2008

For the third year, we’re proud to have sponsored the annual North American Perl conference, a great geek conference which occurred last week in Chicago.

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Why Small Businesses Should Support Open Source

If you’re benefiting from the Open Source Movement, give something back.

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Where is YOUR data? In SEM the answer matters.

Sometimes, we take technology for granted. That can be perilous in the search game.

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Gary Varynerchuk on Technology, Transparency, and Goodness

I really like Gary Varynerchuk’s video on technology, goodness, and transparency in life and business.

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WQMA: Your Web Marketing Questions, Answered

We’ll do our best to answer your questions on this blog, if we can.

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RKG Leads 3 Sessions at ACCM 2008 (and 25% discount)

We’re leading 3 sessions at the 2008 ACCM Conference in Orlando, May 19-22. The DMA has generously provided a 25% speaker discount for us to share.

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RKG at the 2008 DMA B-to-B Conference

We’re speaking at the DMA B2B Marketing Conference March 3-5.

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AdGroups as a Barrier to Success

AdGroups are useful for folks managing small programs, and an essential construct in making Content advertising work well. However, for a large complex search program, AdGroups are simply in the way. In this post, we’ll dig into how and why we don’t pay too much attention to the engines’ advice on AdGroups.

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SEO / SEM Powertool: RKG Duck

Yesterday on SearchEngineLand we announced the opensourcing of RKG Duck, a powerful tool which lets you run filters on the Windows clipboard.

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“Starting from Scratch: A Paid Search Primer” Nominated For Best SEM Post Of The Year

Congratulations to Ryan Gibson that his recent blog post, “Starting from Scratch: A Paid Search Primer”, was nominated for a best-post-of-2007 award.

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Poll: Blog Topics 2008

Which sort of posts would you like see in 2008?

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Thank YOU

May 2008 be a great year of health, peace, and success for you and your family.

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More Tips For Using WordPress As A Web Content Management System

Some thoughts on migrating our corporate site to Wordpress, along with some code snippets.

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Internal Blogs: Less Email, Blogging Training Wheels, Link-sharing, BizCulture

We run an internal blog where all employees can post, and it is working well for us.

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Congrats, Eddie and Judy!

Congrats, Eddie and Judy. May you enjoy many years of health and happiness together.

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Well-Earned Congratulations To All Our IR 500 Clients

Congrats to all our clients who made the 2007 IR 500 list.

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Welcome Steve, and Congrats Larry

Steve Bosley joins RKG as our new VP Marketing, and Larry Becker transitions to VP, Web Effectiveness.

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If A Podcast Falls In The Forest And Nobody Is There To Hear It…

Last Wednesday I was interviewed for “Online Marketing with RSS Ray.” We’re truly in the age of the micro-publisher.

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YAPC::NA 2007

We’re pleased to sponsor YAPC North America, next week in Houston.

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What does poor website usability cost you?

Musings on a recent Surowiecki column about feature creeped products. While it would be somewhere between disingenuous and stupid to count every site abandon as an order sacrificed to poor usability, it’s worth considering what fraction of these missed opportunities better usability could in fact reclaim.

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Internet Retailer 2007

I’ll be speaking at Internet Retailer in San Jose next week.

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The Toyota Prius is a Purple Cow

Remarkableness changes the relationship between prospect, customer, and marketer.

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ACCM: Winning @ B2B Search, CDW

I had the honor of presenting with CDW’s Anne Vargo this morning at ACCM in Boston.

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