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Category: Business

Keep it Complicated

Simple isn’t always better.

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RKG is Again Named One of Inc. Magazine’s Fastest Growing Companies

The Rimm-Kaufman Group has once again been named to Inc. Magazine’s list of the Fastest Growing Private Companies in America.

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Monitor Your Brand Online Via RSS

RSS feeds from search results make it easy to monitor your brand across the web.

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Offers for Whom?

Do offers work for you or against you? The answers aren’t always obvious.

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Paid Referrals: Smart Marketing or Corrupt Bargain?

The most powerful marketing comes from happy customers/clients spontaneously spreading the word. But increasingly vendors are saying nice things about each other for money.

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Treating Employees Like Rats

If you need carrots and sticks to get your employees to work maybe you hired the wrong people.

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Google Microformats Will Have Large Impact On Online Retail — Not All Good

For better or worse, this is where online retail is heading, and your marketing and merchandising teams will benefit from being there at the beginning.

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Software Engineers Wanted

We’re hiring engineers.

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Don’t Want Catalog, Perhaps You’d Like Email?

Tonight I opted out of several catalog mailing lists to reduce excess mail; none suggested email.

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Walmart And Target Geographic Growth, Animated

Interesting animations of Walmart & Target geographic expansion.

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Marketing Campaigns Must Show Incremental Lift, Not Just Sales

Two excellent posts about incrementality and matchbacks.

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FeedBurner, Google, And The 502 / 503 Error

Last week we transferred our FeedBurner account to Google and encountered some problems. This post discusses the bug fix in specific, and Feedburner in general.

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Did Your RSS Counts Drop After Migrating to Google Accounts?

Our RSS subscriber counts are down 50% and our reach numbers down 60% after migrating from Feedburner to Google. Is this real, or a tracking hiccup?

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Google Shuts Down Google Catalog Search

The end of an experiment.

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The Work Email Inbox Overfloweth?

Anyone else noticing a sharp increase in unsolicited B2B email?

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AP: Retailers Brace for Major Change

The fate of many retailers in ‘09 will rest on how they’ve chosen to manage their balance sheets.

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What Twitter’s Simplicity Can Teach Online Retail

Fast easy-to-use systems get used more often.

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AMZN: Ops Excellence

Amazon’s fufillment system is mind-bogglingly good. So good, I only notice it when buying elsewhere.

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What Eight Hundred Billion Dollars Looks Like

My pro-rata portion of the proposed $800b stimulus plan is $2,650. Yours is, too.

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Merry Christmas, Mike Ullman

We’d welcome JCP customer relations to our blog to describe how to reach JCP customer service.

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Google Analytics Blinders?

“An entire generation of web analytics experts are being trained by Google to analyze business exactly the way Google wants your business to be analyzed.”

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Shop.org: 51% retailers surveyed report higher sales in November 2008 vs. November 2007

Some retailers are having a very very tough time. Other retailers are seeing growth. The situation is quite mixed.

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Online Retail Stats: CyberMonday 2008 vs. 2007

One day isn’t an entire retail season, but I thought it interesting to compare CyberMonday 2008 to 2007.

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SearchWiki For Adwords

Yesterday Google announced SearchWiki, allowing Google users to customize their search results.

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Negative News Flow Is A Lagging Indicator

Wise words from Paul Kedrosky.

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Recent Comments

  • George Michie: Kevin, Marc, thanks for your comments. Help is coming, but not the solution. There are a number of instances when the CTR on the...
  • Marc Adelman: George, You have been an advocate of “the advanced control option” for years now. Depressing right YEARS! Eh…listen...
  • Kevin Hill: Is what they really need is a fourth match type. Here’s google’s help documentation on broad match: This is the default...
  • Kevin Micalizzi, Dimdim Web Conferencing: Jim (& George)- We still offer a free version of Dimdim. Just click Sign Up Now at the top of the...
  • Tomas: indeed, i can’t talk about it either… :)
  • Philip Price: Thank you for the RegHack, it worked for me, tho at first when i made the reg file with the information i copied from above i also...
  • George Michie: Sorry Jim, this post was written in 2007. Apparently some of those products are gone.
  • Jim: Hey, I checked two products like dimdim and cutepdf but none is free. What are you talking about free and open source?
  • George Michie: If they keep hearing the same message, and seeing evidence in the data to back it up, something will have to give. There is hope on...
  • Tomas: I’ve been having the same argument with Google for months now and in the end there does seem to be a feature in the algorithm that...
  • George Michie: Doesn’t have to be, it can be intra-adgroup as well.
  • Josh: George – I take it you’re referencing a scenario where your exact-match keywords are not listed as negative exact match keywords...
  • George Michie: Melissa, you’re right, it’s always happened to varying degrees, particularly since the advent of extended broad match....
  • Mel66: I don’t think this is a bug. It’s been happening for years. It *is* impossible to manage, and I can’t help but wonder if...
  • George Michie: Thanks Matt, Sometimes humor serves a purpose.

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