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Date Archive: December 2008

Who’s an SEM Expert?

With all the bluster out there, how is one to tell the experts from the amateurs?

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AMZN: Ops Excellence

Amazon’s fufillment system is mind-bogglingly good. So good, I only notice it when buying elsewhere.

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More isn’t always Better

The engines would have you believe that spending more on online advertising makes sense for every retail chain. We recommend caution.

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Quirky Sunday Links

Quirky and wonderful.

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What Eight Hundred Billion Dollars Looks Like

My pro-rata portion of the proposed $800b stimulus plan is $2,650. Yours is, too.

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Click Volume Versus Click Profitability In Pay-Per-Click Bidding

Can you bid more than your target efficiency and make it up in volume? Often, no.

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Fraudulent Marketing

Check sign-up scams should be illegal.

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Thanks for the Gift!

If you sent me this conversation starter, let me know!

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YahooCash4Idiots

We’ve complimented Google here before on their efforts to improve their content network. It it nice these changes are beginning to be noticed by the get-rich-quicksters too.

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Tip: Recovering Files After Windows “Blue Screen Of Death” Boot Failure

The Linux Recovery disk method worked great when a home computer bluescreened.

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Early Read on Google’s New Mobile Phone Network Setting

Google’s New Mobile Device Network Distribution Setting - Should We Care?

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DMA Search Engine Marketing Certification Program: Audit Your Paid Search Campaigns

If you’re interested in auditing your paid search campaigns but haven’t the time to do it yourself, give my colleague Ryan Gibson a call at (434) 970-1010.

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Merry Christmas, Mike Ullman

We’d welcome JCP customer relations to our blog to describe how to reach JCP customer service.

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Google Analytics Blinders?

“An entire generation of web analytics experts are being trained by Google to analyze business exactly the way Google wants your business to be analyzed.”

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Shop.org: 51% retailers surveyed report higher sales in November 2008 vs. November 2007

Some retailers are having a very very tough time. Other retailers are seeing growth. The situation is quite mixed.

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Reader’s Choice: Favorite Interviews

The fourth and final installment in our Most Read posts series.

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Wordle

Wordle scans your site and creates a tag cloud.

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Online Retail Stats: CyberMonday 2008 vs. 2007

One day isn’t an entire retail season, but I thought it interesting to compare CyberMonday 2008 to 2007.

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Recent Comments

  • Nancy Kast: J.C. Penney –I am writing about your billing and online services. I have been receiving calls saying my bill is not paid. My...
  • Marc Adelman: George, Thanks for sharing this data. From an online buzz perspective, Bing is making a big splash. Everyone is talking about it....
  • George Michie: Hi Dennis, I’m not a lawyer, so take anything I say on this with a grain of salt (and please don’t sue us if we’re...
  • survey online: unfortunatelly i have to say that Google tools are the easiest survey web
  • Dennis Yu: Alan, We’ve had several C&D’s sent to us for seemingly innocuous issues. One of our casual dining clients bid on a...
  • George Michie: Hi Vivek, Haven’t had time to put together a full update, but I did take a look at the numbers. No material gains in market...
  • Karridy: You should checkout ClickPath’s call to KW tracking.
  • Vivek: George, really enjoying reading about the analysis you guys do. Was wondering if you have an update on this given a couple more weeks have...
  • Vicki Swaim: Dear Mr.Ullman, I hope you can help me with my problem. I ordered a TV stand the end of April that was advertised as a close out item....
  • Luke: It’s a shame we live in such a litigious society. Why should we have to set up an association? Surely we can prevent senseless...
  • George Michie: Josh, we have had shots fired over our bow and our client’s in the past. Usually responsible companies are reasonable about...
  • Ryan: Ok, George, I’m sufficiently scared… Thanks… :-) Incidentally, are there any trademark resources (other than Google...
  • Josh: We have run into trademark issues for several clients, although it has so far been a matter of trying to make “fair use” of a...
  • Mike: THANK YOU! I love you man!! :)
  • Matthew: Francis, We’ve likewise seen the “A-List” phenomenon in the past. Perhaps with Bing.com, there won’t be anymore of...

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