Date Archive: November 2008
Reader’s Choice: Popular Online Marketing Posts
| Title: | Reader’s Choice: Popular Online Marketing Posts |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/26/readers-choice-popular-online-marketing-posts/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 26, 2008
- 0 comments
Some of our most popular non-PPC posts, about online marketing topics more generally.
read more...PPC Holiday Tips: It’s All about Execution
| Title: | PPC Holiday Tips: It’s All about Execution |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/24/holiday-ppc-tips/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 24, 2008
- 1 comment
The Rimm-Kaufman Group manages paid search for a great many retailers across just about every vertical and the October pain was felt by all of them. We know that the stakes are incredibly high going into this holiday in particular, placing a premium on getting the details right. Here are some tips to help out.
read more...SearchWiki For Adwords
| Title: | SearchWiki For Adwords |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/21/searchwiki-for-adwords/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 21, 2008
- 1 comment
Yesterday Google announced SearchWiki, allowing Google users to customize their search results.
read more...But Wait — There’s Still More
| Title: | But Wait — There’s Still More |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/21/best-ppc-posts-2/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 21, 2008
- 2 comments
Final batch of most popular RKG paid search links, based on Feedburner readership stats.
read more...Reader’s Choice: Best Articles About Paid Search
| Title: | Reader’s Choice: Best Articles About Paid Search |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/21/readers-choice-best-articles-about-paid-search/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 21, 2008
- 4 comments
As we approach our 800th post, we decided to highlight some of our most popular posts.
read more...Negative News Flow Is A Lagging Indicator
| Title: | Negative News Flow Is A Lagging Indicator |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/20/negative-news-flow-is-a-lagging-indicator/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 20, 2008
- 0 comments
Wise words from Paul Kedrosky.
read more...Political Paid Search: 2008 Election PPC Dataset Available
| Title: | Political Paid Search: 2008 Election PPC Dataset Available |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/19/political-paid-search-advertising-ppc-election/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 19, 2008
- 1 comment
If anyone would benefit from a data set tracking the use of political paid search advertising in the 2008 US Presidential cycle, we have one to share.
read more...Target Gift Cards Also Cameras, Night Lights, Thumb Drives, etc.
| Title: | Target Gift Cards Also Cameras, Night Lights, Thumb Drives, etc. |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/18/target-gift-cards-also-cameras-night-lights/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 18, 2008
- 0 comments
A new twist on gift cards this season from Target.
read more...The Promotional Dilemma
| Title: | The Promotional Dilemma |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/10/online-promotional-dilemma/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 10, 2008
- 5 comments
Shop.org recommends discounting and free shipping for Thanksgiving. But when all retailers adopt this strategy, nobody gains share and everybody loses margin.
read more...Block Russian Comment Spam In Wordpress
| Title: | Block Russian Comment Spam In Wordpress |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/08/russian-comment-spam/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 8, 2008
- 4 comments
Configure Akismet to vanish Russian spam comments.
read more...Is Your Online Store Vulnerable To CSRF and XSS Attacks?
| Title: | Is Your Online Store Vulnerable To CSRF and XSS Attacks? |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/07/csrf-and-xss/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 7, 2008
- 0 comments
An excellent powerpoint giving technical background on some newer approaches for websites attacks..
read more...Patent Trolls Lose Round In Court
| Title: | Patent Trolls Lose Round In Court |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/06/patent-troll-online-retail/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 6, 2008
- 2 comments
The U.S. Court of Appeals for the Federal Circuit narrowed what can be patented as an abstract business method.
read more...3 Methods for Setting Cookie Windows
| Title: | 3 Methods for Setting Cookie Windows |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/05/cookie-windows/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 5, 2008
- 6 comments
Proper attribution is critically important, and we recommend revisiting your cookie windows periodically to make sure you’re in the right neighborhood. Too long and you’re liable to waste money by over advertising, too short and you may miss opportunities.
read more...Monitor Your Brand With HowSociable.com
| Title: | Monitor Your Brand With HowSociable.com |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/04/social-media-monitoring/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 4, 2008
- 0 comments
Monitor your brand across 22 social media sites.
read more...Online Retail Sales Stats: Consumers Buying But Spending Less
| Title: | Online Retail Sales Stats: Consumers Buying But Spending Less |
| URL: | http://www.rimmkaufman.com/rkgblog/2008/11/03/online-retail-spending/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- November 3, 2008
- 13 comments
As November begins, the situation has become bleaker.
read more...