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Date Archive: May 2008

RKG At ACCM 2008 in Orlando May 19-22

Heading to ACCM Orlando in a couple of weeks? Give us a holler if you’d like to meet up to talk paid search or website effectiveness. We look forward to leading several sessions at the show and connecting with old and new friends.

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Webinar: The Keys to PPC for Online Retailers

Ryan will be presenting some key tactics for managing an effective paid search program.

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Paid Search Share Q1 ‘08: Google Up, Yahoo Down, Microsoft Steady

Looking at Q1 numbers for our client base, Google continues to gain paid search market share.

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Free Planning Spreadsheet: How Will Do-Not-Mail Impact Your Holiday 2008 Multichannel Results

A small mathematical model to help understand the relationship between never-mails and the bottom line.

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Recent Comments

  • Catch Him and Keep Him: Larry, you are so right-on-the-money on this topic. My dating advice site leads to the very opt-in gateway page you...
  • Mike Moran: I will check out both of these, Alan. I never thought of using e-mail this way before I started using gootodo as my to-do list. I can...
  • Sue: Open source can definitely be a cheaper way of deploying software but smaller businesses need to make sure they either have in-house skills to...
  • Adam: Great article, good advice. Here are a few other questions, in no particular order, that you should ask if you are looking for first-class...
  • Tracy Glomski: "...we are taking business away from traditional data brokers, because when you click on data brokers and others and you take...
  • George Michie: Hi Jon, thanks for your comments and excellent question. I agree that affiliate orders driven by non-brand PPC are incremental and...
  • Jon: George - I really enjoyed your post and agree with the majority of your statements. Can you provide your point of view on affiliates that make...
  • Mike: It's about time for a service like this. I was surprised to learn jsut a few years back (when Choicepoint lost all their data)that there are...
  • Ryan Douglas: George, Thank you for the reply. Great minds do think alike, and I appreciate the citation in your recent post.
  • Alan Rimm-Kaufman: To Harry's credit, it was vanished at that particular moment in time due to a WP bug. As Geld points out, the trackback link has...
  • Geld Lenen: Harry -> Here. BetterRetail, I still buy stuff through search, even though I try to get a commission from it. My parents, friends...
  • George Michie: Hi Ryan, I don't blame you for asking, but in fact I hadn't read your post until just now. Chalk it up to great minds thinking...
  • Barry Wheeler: Sure this may be important to the "paid dating services", but how does this relate to the massive movement that is taking place with...
  • Ryan Douglas: George, I find some striking similarities to my recent blog post from the 9th... http://www.plumbersurplus.c...
  • Alan Rimm-Kaufman: "He who converts best wins" -- Amen, Chris, we're reading from the same book on that one.

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