Date Archive: May 2007
The Toyota Prius is a Purple Cow
| Title: | The Toyota Prius is a Purple Cow |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/31/prius-purple-cow/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 31, 2007
- 1 comment
Remarkableness changes the relationship between prospect, customer, and marketer.
read more...Andrlik’s Marketing 150
| Title: | Andrlik’s Marketing 150 |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/31/andrlik/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 31, 2007
- 0 comments
Todd Andrlik’s Power 150 is a great resource.
read more...Microsoft Surface: Computing Sans Keyboard, Sans Mouse
| Title: | Microsoft Surface: Computing Sans Keyboard, Sans Mouse |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/30/microsoft-surface/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 30, 2007
- 2 comments
Microsoft announces a no-mouse no-keyboard computer.
read more...Jott: Free Voice To Text Transcription
| Title: | Jott: Free Voice To Text Transcription |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/29/jott-free-voice-to-text-transcription/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 29, 2007
- 9 comments
Jott is a free transcription service, converting calls to email.
read more...Remove Permanent Marker From Whiteboard
| Title: | Remove Permanent Marker From Whiteboard |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/29/remove-permanent-marker-from-whiteboard/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 29, 2007
- 0 comments
To erase permanent marker from a white board, first draw over the mistake with a dry erase marker, then erase.
read more...Google’s Maile Ohye: 100 links per page, max
| Title: | Google’s Maile Ohye: 100 links per page, max |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/25/google-seo-max-links-per-page/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 25, 2007
- 5 comments
SEO tip from Google’s Maile Ohye: for human and spider friendliness, keep the number of links on any given webpage to 100 or less.
read more...AMA Hot Topic In Search NYC
| Title: | AMA Hot Topic In Search NYC |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/25/ama-hot-topic-nyc/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 25, 2007
- 0 comments
I enjoyed speaking this morning at the AMA’s Hot Topics In Search Marketing. There are still some seats available for the last city on our tour: Chicago on June 22.
read more...Titles Matter
| Title: | Titles Matter |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/25/titles-matter/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 25, 2007
- 0 comments
Titles matter a great deal for online marketing: for pages, for products, and for posts.
read more...What Happened Over At Technorati?
| Title: | What Happened Over At Technorati? |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/24/what-happened-over-at-technorarti/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 24, 2007
- 0 comments
I much prefer the old positioning and look. Your thoughts?
read more...Google, Opacity, and Transparency
| Title: | Google, Opacity, and Transparency |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/24/google-is-opaque/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 24, 2007
- 0 comments
A repost of a SEL article, suggesting that opacity is Google’s Achille’s heel, and that Extreme Transparency is the solution.
read more...Assorted Interesting Links
| Title: | Assorted Interesting Links |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/23/interesting-links-10-2/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 23, 2007
- 0 comments
Interesting ideas: Fabjectory, AlternativeConsumer, GoLoco, and MooBella.
read more...ACCM Thanks
| Title: | ACCM Thanks |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/23/accm-thanks/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 23, 2007
- 0 comments
I want to offer offer public and enthusiastic thanks to my fellow ACCM panelists: Anne Vargo (CDW), Karen Crist (DMInsite), Brian Smith(SingleFeed), Cam Balzer (DoubleClick/Performics), Craig Kronenberger (iCrossing), and Kim Painley (Kinetic).
read more...ACCM: Winning @ B2B Search, CDW
| Title: | ACCM: Winning @ B2B Search, CDW |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/23/b2b-search/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 23, 2007
- 0 comments
I had the honor of presenting with CDW’s Anne Vargo this morning at ACCM in Boston.
read more...Simon Nynens: I don’t want to hear the bell ring.
| Title: | Simon Nynens: I don’t want to hear the bell ring. |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/22/simon-nynens/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 22, 2007
- 3 comments
Simon Nynens, CEO of Wayside Technology, speaking about service and execution at ACCM.
read more...Jimmy Wales: Google is secret, proprietary, closed. Search should be open.
| Title: | Jimmy Wales: Google is secret, proprietary, closed. Search should be open. |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/20/jimmy-wales-google/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 20, 2007
- 1 comment
Jimmy Wales on WallStrip: “The main thing wrong with Google is that everything is secret, proprietary, closed. Search should be open.”
read more...Gossip: Google Buying Feedburner?
| Title: | Gossip: Google Buying Feedburner? |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/19/gossip-google-buying-feedburner/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 19, 2007
- 0 comments
Vecosys reports rumors Google is buying Feedburner.
read more...And One Search To Rule Them All
| Title: | And One Search To Rule Them All |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/18/universal-search/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 18, 2007
- 2 comments
Google announces Universal Search, a move to integrate different search products into the core Google search results page. Also: interesting timeline search and geography search over at Google Experiments.
read more...Blog Font Size
| Title: | Blog Font Size |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/18/big-blog-fonts/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 18, 2007
- 3 comments
Blog fonts: small, medium, or large?
read more...Computing Optimal Pay-Per-Click Bids In 19 Easy Steps
| Title: | Computing Optimal Pay-Per-Click Bids In 19 Easy Steps |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/17/optimal-ppc-bids/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 17, 2007
- 14 comments
This post describes how to compute optimal bids in paid search.
read more...Technorati rank
| Title: | Technorati rank |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/16/technorati-rank/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 16, 2007
- 0 comments
Stuart Brown explains the power law observed in Technorati ranks.
read more...On Perspective
| Title: | On Perspective |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/16/perspectives/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 16, 2007
- 0 comments
I’ve been thinking recently about how one’s perspective influences what one sees.
read more...Subliminal Advertising
| Title: | Subliminal Advertising |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/14/subliminal-advertising-video/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 14, 2007
- 3 comments
From Todd Andrlik, a six minute video on a British subliminal advertising experiment.
read more...Tagging Scheme For Organizing Feeds In Google Reader
| Title: | Tagging Scheme For Organizing Feeds In Google Reader |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/13/google-reader-tags/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 13, 2007
- 2 comments
Google Reader is the primary tool I use to read blogs. Here is how I use tags to organize the feeds I’m following.
read more...AMA’s Hot Topic Series on Search Marketing
| Title: | AMA’s Hot Topic Series on Search Marketing |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/11/ama%e2%80%99s-hot-topic-series-on-search-marketing-2/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 11, 2007
- 0 comments
On May 25th, I’ll be speaking at the AMA’s Hot Topic Series on Search Marketing in New York.
read more...Rant: Bad Captchas
| Title: | Rant: Bad Captchas |
| URL: | http://www.rimmkaufman.com/rkgblog/2007/05/11/rant-bad-captchas/ |
| Printed: | July 4, 2009 |
| Source: | The Rimm-Kaufman Group Blog, info@rimmkaufman.com |
- May 11, 2007
- 1 comment
Hate bad captchas, hate ‘em! Yes, let’s defeat the ‘bots, but please, consider the usability implications.
read more...