To Catch More Fish, Keep More Hooks In The Water

fishing long lines

Over at SearchEngineLand yesterday, I wrote a longish Q&A post on the benefits (and potential dangers) of very large paid search term lists.

Link: The Secret Of Large Term Lists (It’s All In The Bidding)

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  • Alan Rimm-Kaufman
    Alan Rimm-Kaufman founded the Rimm-Kaufman Group...
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