May 162007

Technorati rank

An old but worthwhile post: Modern Life's Stuart Brown explains Technorati rank.

Brown observes that a power law (square root) well describes s blog popularity.

Neat stuff, and quite consistent with the random scale-free network models described in Albert Laszlo's book, Linked.

Relevance to marketers?

Being a hub matters.

Being early to market and being well-connected offers high barriers to entry against those who follow.

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