Category Archives: WTF

Oct 16 2007

YAGNI, and The Rule Of Three

Online marketing is evolving so quickly, there typically isn't time to engineer the "perfect process" out of the gate.

Nov 30 2006

What We're Reading: IT

I'm a big fan of scattering great books around the office. It's a cheap way to circulate fantastic ideas. Here are three outstanding books to toss into the IT bat-cave: Software Engineering For Internet Applications, Joel on Software, and Hackers and Painters: Big Ideas from the Computer Age.