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ppc-data-analysis

posted by | October 28, 2009 | 8 comments

Study the data carefully before making rash moves.

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Category Agency Practices, Bid Management, Keyword Lists, Paid Search | Tagged ,

posted by | October 13, 2009 | 7 comments

Thin data impacts every paid search program.

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Category Bid Management, Paid Search | Tagged , , ,

posted by | April 13, 2009 | 9 comments

My monthly column for Search Engine Land in case you missed it.

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Category Best of RKGBlog, SEM, Web Marketing | Tagged , ,