A repost of a SEL article, suggesting that opacity is Google’s Achille’s heel, and that Extreme Transparency is the solution.
Category Business, Google, SEM, Web Marketing | Tagged broad-match, Business, extreme-transparency, GOOG, Google, opacity, Quality-Score, SEM, transparency
posted by Alan Rimm-Kaufman | May 20, 2007 | 1 comment
Jimmy Wales on WallStrip: “The main thing wrong with Google is that everything is secret, proprietary, closed. Search should be open.”
Category Google, SEM, Web Marketing | Tagged Google, Jimmy-Wales, Lindsay--Campbell, opacity, secrecy, SEM, transparency, Wikia, wikpedia