Category Archives: nielsen

Nov 09 2009

Nielsen Study in Ad Age: Confusion Abounds

To some minds, search engine marketing got a bum rap in last week's Ad Age article reporting on a recent Nielsen report. Teasing out the context and some follow up questions with Ken Cassar helped to clarify the point.

Apr 02 2007

Blog Pulse

BlogPulse is a useful free tool that lets you track trends in the use of terms across the blogosphere.