Category Archives: Likes

Nov 03 2011

The Facebook Marketing Ecosystem

In order to get the most out of social media, you must broaden your scope from focusing on one-click conversions to the entire Facebook Marketing Ecosystem.

Sep 14 2011

Facebook Stats for Retailers: How Do You Compare?

Though not all Facebook Likes are equally valuable, comparing our own count to those of our competitors is a common proclivity and it can offer guidance as a high level benchmark, particularly if we consider some context.