Category Archives: hitwise

Mar 03 2008

ComScore Explains Google's Intentional Changes In Click Monetization

ComScore's Magid Abraham and James Lamberti explain Google's "surprising" January PPC results.

Oct 18 2006

Alexa and HitWise: How Accurate Their Estimates?

A study by SEMOZ concludes: "based on the evidence we've gathered here, it's safe to say that no external metric, traffic prediction service or ranking system available on the web today provides any accuracy when compared with real numbers."