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goog

Some follow-up thoughts on Google’s search-within-the-site.

We review May 2007 ad spend data for our agency. Google continues to dominate, with three fourths share. Google lost one point of share each to Yahoo and Microsoft. This small downward blip marks the first month in the last four in which Google did not gain share.

A repost of a SEL article, suggesting that opacity is Google’s Achille’s heel, and that Extreme Transparency is the solution.

TechCrunch and Blogoscoped reported yesterday on iGoogle, Google’s rebranding of google.com/ig.

Taking clear aim at Microsoft Office, Google announced Google Apps Premier yesterday. The real killer app will be Google Apps running inside a corporate firewall, perhaps by year’s end.

Eric Savitz over at Baron’s wrote a short provocative article yesterday. To whit: Y! could increase shareholder value by reverting to a Google affiliate.