THE RKGBLOG

facebook

Facebook has quietly rolled out new changes to how ads are created through the Facebook Ad Creation Tool in Facebook’s user interface.

Major updates from Facebook and Pinterest will change how marketers utilize each.

Though not all Facebook Likes are equally valuable, comparing our own count to those of our competitors is a common proclivity and it can offer guidance as a high level benchmark, particularly if we consider some context.

An early read on the potential of the Google+ project.

Looking at data across RKG’s Attribution and Facebook clients we assess how Facebook users are currently fitting into the larger multi-channel picture.

We provide an overview of the unique metrics available to Facebook advertisers.

We walk you through the basic process of setting up your first Facebook ad campaign.

George Michie interview with Scott Silverman of Ifeelgoods.

Mentioned earlier, the GreaseMonkey script which pushes starred items from Google Reader into Delicious.

The March MCM “Effective Website” column suggests 4 fundamental activities to online retailers developing their Social Media strategy.

When Facebook makes big changes that affect their users, do they test first?

The “I Am Hungry” Facebook app sold on eBay for $20,100.

Is your company using facebook and myspace yet? If so, how? And with what results?

Rumor from Threadwatch: Google to buy Facebook for $2.3B?