posted by Alan Rimm-Kaufman | March 20, 2008 | 6 comments
I recorded my NEMOA presentation and posted video.
Category Business, Code, Comparison Shopping, Google, Miscellany, SEM, SEO, Social Media, Web Marketing, Website Design, Yahoo | Tagged Blogging, Books, Business, Code, Comparison Shopping, Google, jump-cut, jumpcut, Links, Miscellany, nemoa, nemoa-conference, new-england-mail-order-association, SEM, SEO, Social Media, Web Effectiveness, Website Design, Yahoo, youtube
posted by Alan Rimm-Kaufman | July 24, 2007 | 4 comments
Leigh Vosler from Sierra Trading Post shares data feed marketing best practices.
posted by Alan Rimm-Kaufman | February 7, 2007 | 2 comments
MailBucket: a wonderfully simple and free means to burn email to RSS. Kudos to Tom Dyson for providing this excellent resource.
posted by Alan Rimm-Kaufman | January 30, 2007 | 5 comments
You’re cordially invited to participate in the “No CSE Sales, No CSE Rows Week”, scheduled for April 1st.
posted by Alan Rimm-Kaufman | January 30, 2007 | leave a comment
My colleague Ryan Gibson and I will be at the Shop.org First Look conference this Thursday and Friday in Orlando.
posted by Alan Rimm-Kaufman | January 21, 2007 | 2 comments
Google Commerce Ads allows bulk creation of product-based ads across the Adsense network. The beta will run the last few weeks of February.
posted by Alan Rimm-Kaufman | October 18, 2006 | 3 comments
Update from Jay Heavilon on the ARTS-NRF CSE initiative.
posted by Alan Rimm-Kaufman | October 16, 2006 | 1 comment
If your company currently advertises using CSEs — or if your company is thinking about starting -– the ARTS-NRF CSE standardization effort will help you. Here are four steps to support this initiative.
Category Comparison Shopping, SEM, Web Marketing | Tagged arts, Comparison Shopping, comparison-shopping, cse, Google, Microsoft, nextag, nrf, pricegrabber, shop.org, shopzilla, Yahoo
posted by Alan Rimm-Kaufman | October 9, 2006 | 1 comment
Standard data exchange formats designed to simplify online advertising were announced today in New York City at the annual convention of Shop.org, the online division of the National Retail Federation. These standard formats will allow advertisers to send detailed product-level information to search engines more efficiently.
Category Comparison Shopping, Web Marketing | Tagged aol, arts, circuit-city, Comparison Shopping, comparison-shopping-engines, cse, nrf, shop.org, standards, Yahoo