THE RKGBLOG

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MarketMotive is an educational site focusing on web marketing. I’m looking forward to participating as their pay-per-click expert.

I’m helping organize an open enrollment executive education course on online marketing at UVA’s Darden School this fall. Come learn about online marketing from the people, companies, and academics shaping tomorrow’s web.

The Shop.org 2007 Online Merchandising Workshop just wrapped up a few hours ago, and it was a great show.

Some interesting links, no particular theme.

I’ll be moderating a panel on data feed marketing next month at Shop.org’s 2007 Online Merchandising Workshop.

The online world is orbiting Mountain View. Not surprisingly, Google continues to pull in top talent and ideas.

More from Avinash Kaushik on How Web Analysts Should Spend Their Day.

A quick follow-up to Tuesday’s interview with Avinash Kaushik, Google’s Analytics Evangelist.

Rebecca Lieb’s article on Google Browser Sync champions its potential for improving web measurement but bemoans the likelihood of its adoption.

Great post by Avinash Kaushik on the role of head vs. tail terms in paid search.

Avinash Kaushik of Occam’s Razor offers 10 key questions to ask potential web analytics vendors.

Here’s a grab-bag of interesting links from the last few weeks: Google Checkout, Google Goals, 2CH.net, Multichannel Buyers, Abandoned Carts, Godin, Spock, Eepybird II, Real Time Analytics

“If you have $100k to spend on web analytics, buy a $10k package and hire a $90k analyst.”