posted by Alan Rimm-Kaufman | October 10, 2007 | 2 comments
MarketMotive is an educational site focusing on web marketing. I’m looking forward to participating as their pay-per-click expert.
Category Miscellany | Tagged Avinash-Kaushik, Bryan-Eisenberg, Greg-Jarboe, Jamie-O’Donnell, John-Marshall, market-motive, marketmotive, Matt-Bailey, Michael-Stebbins, Miscellany, Todd-Malicoat
I’m helping organize an open enrollment executive education course on online marketing at UVA’s Darden School this fall. Come learn about online marketing from the people, companies, and academics shaping tomorrow’s web.
Category Business, Google, SEM, Web Marketing, Yahoo | Tagged alan-rimm-kaufman, Avinash-Kaushik, Blogging, blogging-rss, Business, darden, Doug-Williams, Google, Hugh-Macleod, Jacki-Kelley, Jim-Lecinski, Marty-Eisenstein, Michele-Hughes, Mike-Moran, Paul-Farris, Phil--Pfeifer, Rick-Klau, SEM, Web Marketing, Yahoo
The Shop.org 2007 Online Merchandising Workshop just wrapped up a few hours ago, and it was a great show.
posted by Alan Rimm-Kaufman | July 18, 2007 | 1 comment
Some interesting links, no particular theme.
I’ll be moderating a panel on data feed marketing next month at Shop.org’s 2007 Online Merchandising Workshop.
Category Web Marketing | Tagged Avinash-Kaushik, Brian--Platter, Brook--Ellingwood, Danielle--Quatrochi, John--Lazarchic, Kathy--Wahlbin, Kevin--Churchill, Lauren--Freedman, Leigh--Vosler, Patrick-Colletta, Patti--Freeman-Evans, Paul--Miller, Sally--McKenzie, Sam--Taylor, shop.org
posted by Alan Rimm-Kaufman | June 2, 2007 | 2 comments
The online world is orbiting Mountain View. Not surprisingly, Google continues to pull in top talent and ideas.
Category Business, Google, Miscellany | Tagged Avinash-Kaushik, Business, darden, dick-costello, exec-ed, feedburner, Google, Googliocentrism, Miscellany, Paul-Farris, Phil--Pfeifer, uva
More from Avinash Kaushik on How Web Analysts Should Spend Their Day.
posted by Alan Rimm-Kaufman | April 20, 2007 | 1 comment
A quick follow-up to Tuesday’s interview with Avinash Kaushik, Google’s Analytics Evangelist.
posted by Larry Becker | March 28, 2007 | leave a comment
Rebecca Lieb’s article on Google Browser Sync champions its potential for improving web measurement but bemoans the likelihood of its adoption.
posted by George Michie | March 20, 2007 | leave a comment
Great post by Avinash Kaushik on the role of head vs. tail terms in paid search.
posted by Alan Rimm-Kaufman | January 23, 2007 | leave a comment
Avinash Kaushik of Occam’s Razor offers 10 key questions to ask potential web analytics vendors.
Category Web Marketing, Website Design | Tagged Avinash-Kaushik, ClickTracks, CoreMetrics, Google-Analytics, HBX, indexTools, Instadia, Omniture, Unica-NetTracker, Visual-Sciences, web-analytics, Website Design, WebTrends
posted by Alan Rimm-Kaufman | November 8, 2006 | 1 comment
Here’s a grab-bag of interesting links from the last few weeks: Google Checkout, Google Goals, 2CH.net, Multichannel Buyers, Abandoned Carts, Godin, Spock, Eepybird II, Real Time Analytics
Category Business, Web Marketing | Tagged 37signals, Avinash-Kaushik, david-dierolf, eepybird, Jason-Fried, kevin-hillstrom, Marshall-Kirkpatrick, mashery, Matt-Marshall, Phillip-Lessen, seth-godin, spock
posted by Alan Rimm-Kaufman | October 10, 2006 | leave a comment
“If you have $100k to spend on web analytics, buy a $10k package and hire a $90k analyst.”