The iPad launched just a little over two months ago with Steve Jobs heralding the device as a new “third category” between laptop computers and smartphones. Our data suggests iPad users behave much more like traditional desktop and laptop users than mobile users when it comes to online shopping.
Where does your brand fall on the practicality vs. style spectrum?
Those who demand ROI from their sites increasingly see aesthetics as a component of usability, not its nemesis. Perception counts, and beauty helps.
A great news day across the web, truly amazing stuff!!!