THE RKGBLOG

adcenter

After an ad matching change that was not impactful, advertisers looking to grow Bing traffic may want to test their strategy around tail terms.

In our experience, regardless of how well one follows adCenter’s Editorial Guidelines, something will inevitably be flagged with a “Pending Editorial Review.”

Does personalizing theMicrosoft adCenter campaign via “Search Steve” make the creative stronger or weaker?