How Not To Use Pay-Per-Click To Find A Job

This was a new one for me: a job seeker running AdWords against a brand name to try get an interview.

bazaar voice

Not only does it disrupt the brand, it also raises drives up their CPC. Ack!

Reminds me of the Aleksey Vayner video resume (video).

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  • Alan Rimm-Kaufman
    Alan Rimm-Kaufman founded the Rimm-Kaufman Group...
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