NEMOA is a great marketing trade association with a rich 60 year history and a somewhat funny name.
The acronym once stood for "New England Mail Order Association", but the group's influence now stretches far beyond New England, and its original mail order focus has broadened to multichannel.
NEMOA's Spring 2008 Conference is happening March 12-14 at the Royal Sonesta Hotel in Cambridge.
The topic is "New Marketing" and the theme is "baseball", with Thursday's networking dinner at Fenway. (Go Sox!)
NEMOA is a secret gem of a tradeshow -- super friendly folks, no vendor pitches, solid info, and fun.
Just a few of the great retailers speaking are Peter Grebus of William Sonoma, Steve Spangler of SteveSpanglerScience, Matt Glerum of Garnett Hill, Peter Kosciewicz of Eastwood, Neil Evans of Beachbody, Don Zeidler of Burpee, and Mark Ruddy of Bavarian Autosport.
I'll be giving a 100 mile-per-hour-fastball talk on "17 Web 2.0 Strategies You Can Implement Next Week". That works out to about one actionable strategy every 212 seconds!
There are still some seats left, so if you're near Boston in mid-March, put this show on your calendar.
Conference brochure: Nemoa Spring 2008