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Holiday Sales: Mon 12/11 Largest Of Holiday ’06 To Date

Looking at sales driven by paid clicks — including Google, Yahoo, MSN, the shopping engines, etc — the biggest sales day we’ve seen this holiday season so far was Monday, 12/11, up almost three-fold since October. Sales started to soar the last week of November, starting right before Thanksgiving. Cybersource predicts the biggest day of the season will be next Monday, December 18th. We agree.

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  • Alan Rimm-Kaufman
    Alan Rimm-Kaufman founded the Rimm-Kaufman Group...
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