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DM Days NY: RKG on Paid Search, Website Conversion

The DM Days NY Conference and Expo is next Tuesday through Thursday, June 19-21 at the Javits Center in Manhattan.

On Tuesday June 19 I’ll be leading an Ask-The-Experts Roundtable on Website Usability and Conversion. We’ll start by looking at the characteristics of high-conversion PPC landing pages and then work through tactics for improving usability and conversion across your site.

On Thursday June 21st, George Michie, RKG’s VP Client Services, will deliver a talk on optimizing PPC performance: “Give Your Search a Physical: An 8-Step Check-up for Your PPC Campaigns.”

If you’ll be at the show or in the area and you’d like to say hi, drop us a line — we like meeting folks.

– Larry Becker

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