Musings on a recent Surowiecki column about feature creeped products. While it would be somewhere between disingenuous and stupid to count every site abandon as an order sacrificed to poor usability, it’s worth considering what fraction of these missed opportunities better usability could in fact reclaim.

I’ll be speaking at Internet Retailer in San Jose next week.

Remarkableness changes the relationship between prospect, customer, and marketer.

I had the honor of presenting with CDW’s Anne Vargo this morning at ACCM in Boston.

This post describes how to compute optimal bids in paid search.

Week after next, several of us here will be up in Boston for the catalog show. Give a shout if you’d like to meet up, or if you need an exhibit hall pass.

Pausing for a moment to say thanks.

Honored to make to the Power 150 List of top marketing blogs.

Great post on company culture from Dick Costolo, FeedBurner’s founder.

RKG turned three this month. I’m proud of what we’ve accomplished in three fast years. I’m appreciative of our great clients for their business. And I’m appreciative of the great folks who’ve joined me in this vision. We look forward to sharing where we’re headed.

We’re folks from the Rimm-Kaufman Group, a search marketing agency located in Charlottesville, Virginia. We started this blog to share our ideas about online marketing. We hope this blog helps clients, prospects, and potential employees get a better sense of our perspective and values.