My monthly column at SEL, in case you missed it.
Anyone interested in studying at RKG U?
There is no substitute for flexible systems and smart, well-trained users.
This was published at Search Engine Land on Monday February 16th, in case you missed it.
Can you bid more than your target efficiency and make it up in volume? Often, no.
We do not observe broad weakness in online sales.
Are you headed to the Shop.org Annual Summit next week? We’re participating and would be happy to meet up at the show.
As a citizen, I’m pleased to see the Palin paid results free of crass commercialism, partisan attacks, and sleazy picture sites. But I wonder: why are those ads not there today?
A big public “Thank You!” to all our clients who made our Client Summit a smashing success!
The Rimm-Kaufman Group, a Charlottesville-based search marketing agency, has been named to Inc. Magazine’s list of the Top 500 Fastest Growing Private Companies in America.
Here are the top 30 RKG blog post titles to date.
We here at RKG are darn proud to make IR’s top vendor list for the second year. A big “thank you” to all our clients, big and small, retailer and non-retailer, for allowing us to serve you.
As Joel experienced in the 58th St. Starbucks, going to extremes can lead to suboptimal outcomes.
Softball, mysql, and Bush.
Here’s a new RKGDuck video showing how in a couple minutes you can write a powerful filter to assist with cleaning up keyword lists.
For the third year, we’re proud to have sponsored the annual North American Perl conference, a great geek conference which occurred last week in Chicago.
If you’re benefiting from the Open Source Movement, give something back.
Sometimes, we take technology for granted. That can be perilous in the search game.
I really like Gary Varynerchuk’s video on technology, goodness, and transparency in life and business.
We’ll do our best to answer your questions on this blog, if we can.
We’re leading 3 sessions at the 2008 ACCM Conference in Orlando, May 19-22. The DMA has generously provided a 25% speaker discount for us to share.
We’re speaking at the DMA B2B Marketing Conference March 3-5.
AdGroups are useful for folks managing small programs, and an essential construct in making Content advertising work well. However, for a large complex search program, AdGroups are simply in the way. In this post, we’ll dig into how and why we don’t pay too much attention to the engines’ advice on AdGroups.
Yesterday on SearchEngineLand we announced the opensourcing of RKG Duck, a powerful tool which lets you run filters on the Windows clipboard.
Congratulations to Ryan Gibson that his recent blog post, “Starting from Scratch: A Paid Search Primer”, was nominated for a best-post-of-2007 award.