RKG Director of SEO Knowledge Kristan Dauble introduces you to the Knowledge Graph, and shares insights as to how it will ultimately bring users closer to your brand.
We’re excited to announce that RKG is now a part of Merkle, a leading customer relationship management (CRM) firm. By coming together with Merkle, we can bring greater value to our clients through expanded services and expertise.
Here are some easy steps for how to gather the data you need to review your backlink profile, and how to identify potential areas of risk that contribute to decreased SERP rankings.
Learn how to determine if you’re under manual penalty from Google and the steps you can take to reclaim SEO strength.
In this video, learn how Google’s Paid and Organic report might not be providing the data you think it is.
Learn about the most important things to consider when crafting a Facebook strategy in order to take advantage of the world’s largest social network.
In this video, discover the latest on product ads for both Google and Bing. We’ll discuss current and future Google PLA performance trends, detail how Bing’s new product ads – recently out of beta – are stacking up, as well as how we think the new Shopping Campaigns will affect performance.
In this video, discover our latest findings from the 2014 Q1 Digital Marketing Report in the area of mobile devices within paid search, and find out more about Google’s new tool: Estimated Cross-Device Conversions.
We’re going to walk you through some of the most important things a brand should consider when forming their social media plan in a little segment that we like to call #socialstrategy101.
Please watch this companion piece to our Dossier 5.1 article that discusses how marketers can best determine the effectiveness of display programs.
I 201′d this video so I could talk through a variety of error codes, including some you may have already encountered and some you may have never seen before (and wouldn’t want to).
In this video, RKG Paid Search Director Paul Koch addresses why Google pulled the trigger on ‘Not Provided’ and what this change means for AdWords advertisers.
When it comes to optimizing content that matters most to search engine spiders that crawl your website, you can’t afford to overlook the importance of these tips. The results truly speak for themselves.
RKG released our latest Digital Marketing Report today, covering Q1 2014. As always, the report spans a wide breadth of the digital marketing industry including paid and organic search, social, mobile, comparison shopping engines and display advertising.
In Dossier 4.3 Rachel Harvey describes an issue we’ve identified with Google Carousel affecting paid search programs and offers five tips for using Carousel to your advantage. In this video we discuss our findings.
We are once again happy to announce the release of the latest RKG Digital Marketing Report featuring our analysis of fourth quarter and holiday shopping trends for 2013.
Achieving optimal performance with PLAs and Google Shopping at scale involves far more than just feed management. In this video we touch on a few of the key ideas to keep in mind. Download the full Dossier 4.3 to read the complete article.
Inc. magazine’s Hire Power Awards recognizes America’s leading job creators.
Learn the three key elements to maintaining a productive relationship between an agency and the client’s business units.
We are excited to announce the release of the RKG Digital Marketing Report covering the third quarter of 2013.
Watch the RKG Bend crew in action volunteering for MountainStar Family Relief Nursery. Learn more about this great organization.
Teams of RKG staff members were able to build 12 bikes that were donated to the local Boys & Girls Club yesterday.
We are happy to announce the release of the latest RKG Digital Marketing Report featuring our analysis of second quarter trends in 2013.
Google and RKG held a Hangout on Air to discuss the impacts of Enhanced Campaigns on the Google Display Network and how advertisers can best take advantage of the new Powerful Bidding Tools Enhanced Campaigns offers.
The future of the digital experience can be found at the intersection of search and social. RKG CEO, George Gallate, explores this whole concept and shares his vision of where our industry is going in the future. Get George’s unique perspective on the changing Search and Social Paradigms in this video.