We can finally put some hard numbers to the question of how the 6 day shift in the holiday calendar has impacted consumer behavior so far, and what we might expect to see over the next few weeks.
How are trends around mobile and email affecting attribution modeling? To find out, watch today’s video addressing this topic in detail.
Get the latest insights on CSEs including eBay Commerce Network, Shopzilla-Bizrate, Bing Shopping and more from our Digital Marketing Report.
Find out what our Q3 2013 Digital Marketing Report uncovered regarding Enhanced Campaigns and their effect on the paid search landscape.
Get the latest research on social media and mobile devices in the Q3 2013 Digital Marketing Report. This video covers key topics.
The holiday season has grown longer for five straight years, until now. How might the short holiday season impact your paid search program?
We are excited to announce the release of the RKG Digital Marketing Report covering the third quarter of 2013.
Search marketers are seeing an unprecedented spike in not provided Google queries. Here’s our breakdown of how this is taking shape.
Tune in and watch Ben Goodsell describe recent changes to Google’s SERP pages. Changes we’ve termed, “SERP Conditioning.”
We recently had the opportunity to partner with Yahoo! to review performance of our clients on the Yahoo! Bing Network. Suffice it to say, the numbers speak for themselves.
Watch our video covering the iOS 6 secure search issue, and download the full Digital Marketing Report for trends in SEO, PPC and more.
We are happy to announce the release of the latest RKG Digital Marketing Report featuring our analysis of second quarter trends in 2013.
No doubt weather impacts marketers. A colder or warmer than average season may help or hurt a business, depending on the industry. At RKG, we are noticing the effects of an abnormally warm March 2012 on year over year performance figures.
We released the RKG Digital Marketing Report covering the first quarter of 2013 today.
Google Webmaster Tools links can show up as regular content with no tag in the vicinity.
We are happy to announce the release of the RKG Digital Marketing Report covering the fourth quarter of 2012.
A statistically rigorous analysis on the differences in AOV, click volume and conversion rate across different types of devices.
With iOS 6 obscuring the true volume of Google organic search visits, it is important for us to accurately assess the full impact.
RKG data for the paid search channel shows strong Black Friday sales gains were exceeded on Cyber Monday.
A change with iOS 6 means that a significant and increasing number of organic search visits are being inaccurately classified as direct site visits due to missing referrer information.
Announcing the RKG Digital Marketing Report for Q3 2012. The latest data and analysis of marketing trends for paid search, SEO, comparison shopping engines, social, attribution and more.
Are Product Listing Ads picking up the slack as free Google Product Search clicks decline during the Google Shopping transition?
Announcing the RKG Digital Marketing Report for Q2 2012. Google search spend growth slows as it moves to cash in on comparison shopping.
Many analysts to point the blame at the mobile traffic segment for Google’s recent CPC declines. But does this story really hold water?
Announcing the latest RKG Digital Marketing Report for Q1 2012. Google’s lead over Bing/Yahoo! widens even as the CPCs it commands continue to decline.