Category Archives: Mobile

Dec 16 2015

Top 5 Takeaways from Google's Search Quality Guidelines and What They Mean for SEO

We analyzed Google’s newest Search Quality Evaluator Guidelines to identify the top 5 biggest takeaways and how they can improve your SEO strategy.

Dec 03 2015

Video: The Current State of Organic Search Growth

Organic search visit growth is on the decline, but why? Signs point to significant changes coming out of the Google camp.

Find out what changes have been made and how they impact SERPs, in this video from Merkle|RKG.

Jul 21 2015

Google’s Buy Button and Expandable Shopping Ads May Push Mobile PLA Performance in Line with Desktop

Google Product Listing Ad performance relative to text ads is currently different on mobile than on desktop. The new Purchases on Google and Expandable Shopping Ads features may help to close the gap.

Jul 20 2015

Video: How has Mobile Impacted Paid Search?

Senior Research Analyst Andy Taylor sits down with Gemma Birch of Webcertain TV at SMX Advanced to talk about mobile paid search, touching on subjects ranging from geographic trends to cross-device estimates to the implications of the just-announced Google buy button.