Category Archives: Google

Dec 16 2015

Top 5 Takeaways from Google's Search Quality Guidelines and What They Mean for SEO

We analyzed Google’s newest Search Quality Evaluator Guidelines to identify the top 5 biggest takeaways and how they can improve your SEO strategy.

Dec 03 2015

Video: The Current State of Organic Search Growth

Organic search visit growth is on the decline, but why? Signs point to significant changes coming out of the Google camp.

Find out what changes have been made and how they impact SERPs, in this video from Merkle|RKG.

Nov 10 2015

Combining Audience and Intent in Search with Customer Match

Being able to leverage Google's new Customer Match product now can give you an advantage over your competitors by helping you further maximize the value of your search dollar spend.

Oct 20 2015

Merkle|RKG Digital Marketing Report: Q3 2015 Released

We are excited to announce the release of Merkle RKG’s Q3 Digital Marketing Report for download today. As always, the report offers in depth analysis of trends impacting paid search, SEO, comparison shopping engines, display advertising, and other areas spanning the digital marketing spectrum.