Category Archives: eCommerce

Apr 21 2015

Merkle|RKG Digital Marketing Report: Q1 2015 Released

We are excited today to announce the release of Merkle|RKG’ s Q1 2015 Digital Marketing Report. Now available for download, this quarter’s report offers data and analyses on the latest trends across paid search, product listing ads, search engine optimization, display advertising and other topics surrounding digital marketing.

Feb 27 2015

eBay Commerce Network SKU-Level Bidding Out of Beta, Increases Advertiser Control

A new eBay Commerce Network SKU-level bidding option could be a useful tool for a merchants looking to optimize their CSE campaigns.

Feb 11 2015

15 Tips for Creating a Strong Digital Marketing Strategy around Your TV Commercial

Hot on the heels of the 2015 Digital Bowl, we'd like to offer marketers a few guidelines for making their television advertisement shine in the digital world.

Jan 22 2015

Merkle | RKG Digital Marketing Report: Q4 2014 Released

We’re pleased to announce today’s release of Merkle | RKG’s Q4 2014 Digital Marketing Report for download. The DMR highlights the latest trends in paid search, search engine optimization, display advertising, product listing ads (PLAs), comparison shopping engines, and other topics across the digital marketing spectrum.