The narrative goes that Google is making life hard for SEOs with the intent of biasing results in favor of big businesses (read: big advertisers) at the expense of small businesses. Is this valid criticism?
Category Archives: Business
Announcing the RKG Digital Marketing Report for Q2 2012. Google search spend growth slows as it moves to cash in on comparison shopping.
A raft of relatively new vendors are pitching a 'new' way to do website conversion optimization that appears to be a no risk proposition for the advertiser. Is it?
RKG data suggests that Yahoo's reported paid search revenue gains have been driven by higher CPCs on brand terms.