Category Archives: Agency Practices

Nov 18 2013

Digital Marketing RFP Questions You Should Ask

After you have established and optimized your Digital Marketing RFP process, it is time to develop the core questions. The following is not intended to be an exhaustive list but are some sample open-ended questions you can use in your own RFP.

Nov 13 2013

Optimizing Your Digital Marketing RFP Process

Picking the right digital marketing agency can be difficult for advertisers. The following tips can help you optimize the RFP process to solicit high-quality responses that are particularly distinct and insightful.

Oct 24 2013

RKG Announced As A Top Advertising & Marketing Job Creator in US

Inc. magazine’s Hire Power Awards recognizes America’s leading job creators.

Oct 18 2013

Video: Managing the Agency - Enterprise Relationship

Learn the three key elements to maintaining a productive relationship between an agency and the client's business units.