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THE RKGBLOG

George Michie

George Michie

George Michie is the Co-Founder and Chief Marketing Scientist of RKG. Email

Posts by George Michie

  • Does your business “rock” or “suck”?
  • Facebook Offers Controlled Content Ads
  • Social Media: the Next 800 Number?
  • Broad Match Modifier: Google’s New Gem
  • Search Behavior from the RKG Labs
  • Tracked Performance: a Double-Edged Sword
  • Paid Search on the Margins
  • Attribution Management: The RKG Solution
  • Attribution Management: 3 “Solutions”
  • Credit Attribution: The Challenges
  • That “Law” Thing
  • It’s not a Bug it’s a Feature
  • Interview with Lance Loveday
  • Yah Hoo for Yahoo!
  • Interview with Linda Bustos of Elastic Path
  • Maximizing ROI: The Wrong Game
  • Bing Surges: Google buys TV ads
  • SMN Webinar Feb 18th
  • Shopper Profiles and Conversion Rates Part II
  • Shopper Profiles and Conversion Rates Part I
  • Credit Attribution Survey
  • Evaluating a Paid Search Program
  • Broad Match is No Substitute for the Tail
  • 2009 Best of RKG Blog
  • December Paid Search Benchmarks

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ABOUT THIS BLOG

The RKGBlog is a continuing discussion of online marketing written by the employees of RKG.


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