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THE RKGBLOG

George Michie

George Michie

George Michie is the Co-Founder and Chief Marketing Scientist of RKG. Email

Posts by George Michie

  • Core Search is Declining! And other Misinformation…
  • What eBay’s Test Results Teach Us
  • Context is King…or at least Duke
  • Enhanced Campaigns: The New Bidding Challenges and Opportunities
  • 28 Revealing Questions About Your Paid Search Program
  • 2013 Strategic Imperative: Marketing as Applied Science
  • Havas Global Chairman George Gallate Joins RKG
  • Promotional Economics
  • Threats to Google’s Model?
  • Changed Targets Require Changed Metrics
  • Behavioral Targeting for Search Ads
  • Navigating the Time Warp
  • Google’s Webmaster Warnings: Don’t Panic, Behave
  • Google’s Ruptured Pipe
  • Is Google Biased Against Small Businesses?
  • Performance Based Pricing: A New Twist
  • 3 Barriers to Proper Attribution; 1 Solution
  • Facebook Ad Exchange: A Game Changer?
  • The Studies You Don’t See
  • Device Specific SEM
  • Quality Score Clarity is HERE!
  • Exact Match…er…not really
  • Do Paid Ads Cannibalize Organic Traffic?
  • Branding Smart
  • SEM Bracketology

Next Page »

ABOUT THIS BLOG

The RKGBlog is a continuing discussion of online marketing written by the employees of RKG.


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