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September 2007

PR is about relationships and tone, not spam.

Get perspectives from Patagonia and Wine Enthusiast in the September “Effective Website” column in Multichannel Merchant.

Shop.org increases its lobbying efforts, starting with web taxation.

Yep, the site that made tabs a ubiquitous e-commerce navigation convention is at least considering making them go away.
But of course, Amazon always used tabs incorrectly, anyway. Right?

Super Crunchers, by Ian Ayres, is a great book about the social implications of data mining and testing.

Larry Becker and I are speaking at OMW next week in San Francisco.

While The Times may be a bit late to acknowledge the full effect of search engines, blogs and social media on their business model, they’re happy to ask their readers to help them catch up.

A small efficiency idea: use Jott to capture notes after conference conversations.

Kevin Hillstrom just came out with a new book on multichannel analysis.

The long tail of search, examined. Excerpts from a longer post at SEL.

David Pasternack of Did-It argues that the reason 80% of companies are dissatisfied with their SEMs is that good service can’t be had without huge management fees. We say he’s wrong.

Hoffman and Novak launch a prediction market for online retail.

Three interesting random Google links, courtesy of Philipp Lenssen.

We’ll be at the Shop.org summit in Las Vegas next week.

Off-topic post on Tom Swifties.

My take on Quechup: lousy site, poorly executed. And spamming to boot.

10048 remembered, six years later.

Persuasive Games uses video games as interactive social commentary.

Chris Alan from Expedia discusses SEO at AMA Seattle.

During July and August, across our client base, Google picked up four points of paid search market share, mostly at Yahoo’s expense.