Still time to sign up for “Search Marketing Essentials for Online Retailers”, happening tomorrow over at Marketing Profs.

MailBucket: a wonderfully simple and free means to burn email to RSS. Kudos to Tom Dyson for providing this excellent resource.

The following graph shows Yahoo conversion rates (green) and Yahoo click through rates (blue) climbing in the waning months of 2006, indexed relative to Google.

While two months don’t constitute a trend, and while the last two months don’t staunch the tremendous loss of share Yahoo suffered from Google over 2006, it is interesting to see that the arrival of Panama coincided with two upward months in ad spend share in Yahoo’s favor.

The venerable Yahoo Search Suggestion Tool is back, for now at least.

Web analytics today is like baseball statistics before Bill James and Billy Beane: too many online retailers are fixated on counting the wrong events, and miss significant opportunities as a result.

Why Google’ own patners are suing Google over Google Books, and how settling the suits though licensing fees will create large barriers to entry to other book search projects.

Janie Downey, NEMOA’s new Executive Director, discusses NEMOA’s strategic direction, the printing and pager outlook — and munchkin costumes.

Ullman on the typical Penny’s customer: “She has too little time, too little money, and two little kids.”