RKG’s Research Covered by WebProNews and Bing Ads Forum

“Recent research from RKG has indicated that the Yahoo Bing Network continues to take away market share from Google, as Bing recently pointed out to us, noting that Bing Ads have gained paid search spend share from Google four quarters in a row.”…

Read more from ‘Yahoo Is Not Pleased With Its Microsoft Search Deal’ on WebProNews here: http://www.webpronews.com/yahoo-is-not-pleased-with-its-microsoft-search-deal-2013-02

‘According to a recent report from RKG:“In late 2012, Bing Ads finally seemed to be hitting its stride. Bing’s expanded ad matching capabilities are now delivering quality traffic to advertisers at much greater rates” and “Microsoft’s ongoing efforts to bring Bing Ads’ core functionality more in line with AdWords have made it easier to manage both programs, reducing barriers to entry for smaller advertisers.”…

Read more from the Bing Ads Community Forum here: Bing Ads Forum – Positive Momentum.