As Marketing Strategy Director, Kearby is responsible for leading the Marketing Strategy group and works in close concert with RKG’s Sales Team and Client Service Teams. He connects advertisers’ needs with RKG’s proprietary marketing solutions using quantitative, data-driven methodologies. He is also responsible for the development and delivery of an integrated strategic approach among the Client Service Teams.
Kearby joined RKG as a Paid Search Analyst in 2010. After successfully managing $14M+ in annual spend for several Internet Retailer Top 500 advertisers, he became a Senior Analyst and subsequently was promoted to Strategy Lead. In those roles, he facilitated inter-departmental collaboration and research as well as assisted with the development of industry-leading best practices and processes.
Kearby holds a B.S. in Biomedical Engineering and a M.S. in Commerce, both from the University of Virginia.