Practical Dayparting

Search marketers understand the value to dayparting — showing ads associated with certain times of the day — but it can be a pain to setup and analyze. We’ll provide tips and info to make the job easier and more effective.

Attendees will learn:

Who should be looking at dayparting analyses, and why.

How to get at the right data for dayparting analysis.

A step-by-step approach for applying your findings for maximim ROI.

Shop.org Annual: Expo Hall Booth #545

Come by and chat with RKG folks in the Shop.org Expo Hall.

PPC Efficiency Tips for a Tough Economy

Don’t want your PPC program to fall victim to the economy?

At this intermediate-level round table session, George provides tips and guides discussion for improving your PPC efficiency. Be prepared to come away with concrete tips you can implement to improve your Q4.